The Dark Knight

The next Batman movie, directed by Christopher Nolan, is scheduled to be released in July 2008. But already an ARG-like experience is set in place. At least, so it seems when you access the official website of the upcoming movie. Clicking on the logo gives you a poster promoting Harvey Dent for district attorney. Harvey Dent is better known as Two-Face, a known enemy of Batman in the comic. The poster has been spotted in mayor US cities. Fun part is that 2 or 3 days after the posters appeared, a lot of posters were defaced. You can see before and after here. Also, in some comic book shops Joker cards were found pointing to another URL where a rabbit hole was presented. Check for more info here.
WB is early and planning a lot, so it seems. I’m very much looking forward to this one.
You’re currently reading “The Dark Knight”, an entry on Adromag
- Published:
- 28.05.07 / 1pm
- Category:
- Modern storytelling
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